Category: Avid Technology

Avid Technology

Pow! Pix: Covering the 2010 Winter Games 2010

Here’s an exclusive behind-the-scenes look at how Pow! Pix, a New York-based post production facility, created various features, promos and teaser segments from the figure skating and short-track speed skating venue at the Vancouver Winter Games using an Avid workflow.

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Avid Technology

2012: Storytelling on the cutting edge

Telling a riveting, end-of-the-world story can be challenging when theres over 1,400 visual effects wreaking apocalyptic chaos on screen. But for the editing team behind 2012, Media Composer® helped them pre-visualize sequences and collaborate across two countries, from the productions beginning to end, to craft the intricate storyline.

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Avid Technology

The Ellen DeGeneres Show: Television on the cutting edge

The editors behind The Ellen DeGeneres Show thrive on laughs and collaboration to cut each show, but that almost came to a halt when they transitioned to HD and changed editing systems. Hear how switching back to Media Composer put an end to their “constant chasing of problems.”

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